“Accounts” means the clients of the advertising agency. The account services department is responsible for direct contact and liaison with clients.
Account Executive
Job Description
Help his clients identify the potential marketing problems and define objectives; give advice on advertising and marketing strategies to solve the related problems
Maintain good relationship with his clients to ensure efficient communication between the two parties
Coordinate the work of various internal departments to meet clients’ needs
Qualities and Qualifications
Have a pleasant personality, tact and the ability to establish good relationship with people
Have initiative, analytical power and salesmanship, and preferably a diploma or a university degree in mass communication, business administration, marketing or economics;
Have a good knowledge of all aspects of advertising and his clients’ business
Have good oral and written communication skills
Career Path